Stories make it real

Our spring newsletter has just been published and is available from this link.

We are particularly pleased with this issue, which has great content and is as attractively designed as always. My compliments to Emma the Editor and Lesley the Designer.

One of the things I like best about it is that we have three stories from people who have been raising funds for us, largely in their own words. They represent a wide range of age and experience, too.

There’s Sylvia, who lost her husband to Lewy body dementia and fought back against the illness with a series of fundraising initiatives. Then there are brothers Richard and Michael, who are running for BRACE in the London Marathon this month. They are doing it for their Nan. Finally, there is 11 year old Rose, who touched our hearts when she sent us the money she had raised in memory of her Granddad, a WWII veteran.

The science is intellectually challenging and can be very dry. The fundraising can be colourful and great fun. It’s when we have these personal stories, connecting personal tragedy with the huge efforts of our supporters, that the reality of the whole things shines through.

People like Sylvia, Richard, Michael and Rose are why we do what we do, and they become how we do what we do. The rest is down to the scientists whose work they help us fund.